Sony offers iTunes-like PSP media tool

Sony announced the release of PSP Media Manager, a new Windows application that lets users easily move content from their computer to their PSP. With the $29.95 software, users can transfer videos, music and photos, as well as subscribe to podcasts and manage game saves. PSP Media Manager can be downloaded now for $19.95.
A boxed version, which will include a 6-foot USB 2.0 cable, sample media, and five free song downloads from the Connect music store, will be available on December 1st for $29.95.
Sony's PlayStation Portable's answer to Apple's iTunes jukebox software: a PC-based application designed to keep the mobile device stocked with music, video, photography and other content.
PSP Media Manager copies media to the games console across a USB 2.0 link. It sniffs out suitable content on the host computer, including formats not supported natively by the handheld but which it can transcode at it transfers them over.
From the official press release:
The PSP Media Manager software provides quick navigation and thumbnail previews to easily identify photos and videos to move from the PC to PSP system, and even lets users select among different quality settings (bit rates) for the transferred media. The PSP Media Manager application supports most popular video and audio formats, and also makes it simple to locate and subscribe to a variety of RSS feeds including podcasts, video blogs, and PSP- formatted magazines for automatic downloading to the PSP system. The software also provides a one-click option that lets users back up game saves, images, videos, and music files from the PSP system to their PC.
"With more then two million PSP systems sold in North America as of September 2005, the PSP system has established itself as the preeminent device for mobile entertainment and gaming. Now, with the release of the new PSP Media Manager software, we're providing Sony technology that lets users easily optimize and transfer their content from the PC to their PSP system using a familiar drag-and-drop interface," said Dave Chaimson, vice president of marketing, Sony Media Software. "Whether your source is 16:9 high definition video footage, a collection of photos from your latest vacation, or a PSP formatted publication, this new technology lets you view and share it anywhere you and your PSP system go." www.sony.com/mediasoftware.
General
Extensive video, audio, and image support
Easy drag-and-drop transfer to PSP
Photo and video thumbnail preview
Background processing
Video
Video support for .mp4, .avi, .mpg, .mov, .wmv, and more
High quality, Sony AVC (H.264) video encoding
Customizable target encoding settings
Music
Automatic album name folder creation
Audio support for .mp3, .wav, .wma, and other formats
Gracenote CD album identification
Customizable bitrate options for encoding and playback
Images
Automatic photo album name folder creation
One-click transfer of entire PSP-formatted magazines
Image support for .bmp, .jpg, .gif, .png, .tif, and others
Feeds
Built-in directory of popular RSS feeds including ACIDplanet.com podcasts
One-click refresh to get the latest podcast episodes on the PSP
Feed subscription, import, and export
Game Saves
Back up game saves on your computer or PSP
Move game saves between Memory Stick Duo medi
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